Guides: get found in Google and AI

Clear explanations of SEO, GEO and visibility in ChatGPT, Claude, Gemini and Perplexity, for local business owners.

• Get found in ChatGPT

  How does ChatGPT choose which businesses to recommend? Learn which sources matter and what local business owners can do to get mentioned more often.

• Getting Found in Claude

  Anthropic's Claude also answers questions about local businesses. Learn how Claude finds information and what you can do to get mentioned.

• Getting found on Gemini

  Gemini uses Google's knowledge base, including Maps and Business Profiles. Learn why your Google profile is crucial for Gemini.

• Getting Found on Perplexity

  Perplexity searches live and always cites its sources. Learn how to become one of those sources and why it helps with other AI assistants too.

• Google AI Overviews

  AI Overviews display summarized answers at the top of Google. Learn how Google selects sources and what you can do to be featured.

• What is GEO?

  GEO means making sure AI assistants like ChatGPT, Claude, Gemini, and Perplexity know and mention your business. Jargon-free explanation.

• GEO vs SEO

  SEO gets you listed in search results, GEO gets you mentioned in AI answers. Discover what overlaps, what differs, and where to start.

• What is SEO?

  SEO helps you get found on Google. Discover the three pillars: technical setup, content, and authority, and what you can do yourself.

• Local SEO

  Local SEO ensures you appear in searches like 'hairdresser near me'. Learn which signals matter and how to improve them.

• Optimize Google Business Profile

  Your Google Business Profile is the foundation for Google Maps, local search results, and Gemini. Work through this checklist.

• Reviews and AI Visibility

  AI assistants and Google use reviews to evaluate businesses. Learn how to get more reviews and why replying helps.

• Structured Data for AI

  Structured data tells search engines and AI exactly what is on your page. Learn which types local businesses need.

• AI Crawlers and llms.txt

  GPTBot, ClaudeBot, PerplexityBot, and Google-Extended: learn how to allow or block AI crawlers and what llms.txt is.

• NAP Consistency

  Inconsistent business details confuse Google, AI, and customers. Learn why a consistent name, address, and phone number are so important.

• GEO for hospitality

  Guests ask AI where to eat. Discover how your restaurant, café, or hotel can get recommended more often in ChatGPT, Gemini, and Claude.

• Measuring AI Visibility

  AI answers change every time. Learn how to reliably measure whether ChatGPT, Gemini, Claude, and Perplexity mention your business.